Finalists 2026

Gilead CommUnity Vision 2025: Bringing together community voices in HIV and oncology
by 67health
for Gilead Sciences, Inc.

From Evidence to Change: Securing Dementias Place in National Policy
by Alzheimer’s Society

Collaboration With Patient Partners and Data Scientists to Develop a Lexicon for AI-Enhanced Medical Communication
by Amica Scientific
for Merck KGaA, Darmstadt, Germany

GlobeIN: Driving Real World Behaviour Change in Haemoglobinopathy Care
by ApotheCom
for Vertex Pharmaceuticals Ltd

Elevate
by Ashley Medical Communications
for Merck Serono

Breaking the Cycle in TRD
by Avalere Health
for Johnson & Johnson

“Don’t Make Them Wait”
by Avalere Health
for Ipsen

Preparing the CIDP Community for the First Targeted Innovation in 30 Years
by Bedrock, A Resonant Group Company
for argenx

Making Type 1 Diabetes Seen and Understood Through Pop Culture and Play
by Burson
for Sanofi UK

The Global Mental Health Community Summit 2025: Redefining Mental Healthcare Together
by Burson
for Boehringer Ingelheim

Taxi Talks
by Burson
for Burson on behalf of ViiV Healthcare

EVA – Expert VOD Assistant
by Camino
for Jazz Pharmaceuticals

Project Goldfish: Finding revolution in the everyday
by Camino
for Jazz Pharmaceuticals

Pfizer Respiratory VR
by Cassette Group
for Pfizer

Heartburn Cancer UK & Costello Medical’s #MoreThanJustHeartburn Marketing Campaign
by Costello Medical
for Heartburn Cancer UK

Ready, SLIT, Go – Embedding a Shared Care Approach to Improve Equity of Access in Allergic Rhinitis
by Curious Health Communications
for ALK-Abello

Serious Condition, Serious Coverage. The Allergy Reset
by Curious Health Communications
for ALK-Abello

NHS New Services Campaign
by Department of Health and Social Care

From Data to Insight to Meaningful Public Health Outcomes
by Digitas Health

Using Relevance and Data to Drive Public Health Engagement
by Digitas Health

The Wound Care Programme that Turned Patients into Partners… With a 98% Success Rate and 59% Fewer Nurse Visits
by EatMoreFruit
for Smith+Nephew

“Our aim is to represent the unrepresented” | Shifting Power: A Community-led Model to Transform Black Participation in UK Health Research
by Egality
for NIHR BioResource’s ‘Improving Black Health Outcomes’ (IBHO) BioResource

Building Fertility-Friendly Workplaces
by Envision Medical Communications
for Ferring Pharmaceuticals

MSL Acceleration: Driving Team Excellence in Field Medical
by Envision Medical Communications
for Novartis

Novartis MPN & CML Leaders Programme 2025
by Envision Medical Communications
for Novartis UK

#🍑IYKYK — European Colorectal Cancer Awareness Month
by GCI Health
for Digestive Cancers Europe (DiCE)

Chasing the Miracles of Science
by GCI Health
for Sanofi

Be Reaction Ready: Transforming Anaphylaxis Emergency Care Through an Integrated Patient Empowerment Campaign
by Golin
for ALK-Abelló Ltd

Breaking Barriers: Launching the UK’s First Needle-Free Adrenaline-Based Anaphylaxis Treatment
by Golin
for ALK-Abelló Ltd

Rare Cancers Act
by H/Advisors Cicero with The Brain Tumour Charity, Brain Tumour Research and Pancreatic Cancer UK

From Chaos to Equilibrium: How An Immersive VR Congress Ecosystem Transformed HCP Understanding of AAV at EULAR 2025
by Havas Life London
for CSL VIFOR

The Things I Will Never Do
by Havas Life London
for SMA UK

The World’s Rarest Disease: Introducing RAiRE
by Havas Life London

IEEPO’s bold new regional approach: empowering patient organisations locally to make a difference globally
by Havas SO
for F. Hoffmann-La Roche Ltd

No Longer Systematically Excluded and Ignored: Prioritising Women in the National HIV Response
by Incisive Health
for Gilead

Reducing Ethnicity-Based Health Inequalities in Breast Cancer – Equitable Access to Wigs and Prosthetics
by Incisive Health
for Gilead

‘The Truth, Undressed’: Achieving Policy Wins for Intimate Health Education
by Incisive Health
for Bayer Consumer Health

HCP Velocity
by Inizio Medical Analytics & Innovation
for AstraZeneca

Making Menopause Unmissed with CanesMeno
by Inizio Evoke
for Bayer

Shifting the System: Embedding Patient Advocacy, Enhancing R&D
by Inizio Evoke Comms Europe
for Johnson & Johnson

The CML Quality of Life Tracker
by Inizio Evoke Comms
for Novartis

No Stone Unturned
by Intent Health
for Alnlylam

Break The Taboo
by Intent Health
for Chesire and Merseyside Cancer Alliance

Rare Network Innovation Exchange: Building a National Platform for Rare Disease Service Transformation
by Intent Health
for Alexion, AstraZeneca Rare Disease

Piloting AI Role Play Agents to Optimise Training Outcomes for PSP Nurses Supporting Treatment Adherence in MS
by IQVIA

Look Beyond the Bias – A Fresh Corporate Proposition for Chiesi UK and Ireland
by JPA Health
for Chiesi UK and Ireland

Putting Women at the Centre of HIV
by JPA Health
for Gilead Sciences UK&I

The Tale of the CAR T Ninjas
by JPA Health
for Gilead Sciences UK&I

Transforming North East London Nail Salons into Gynae Health Education hubs
by JPA Health
for North East London Cancer Alliance, The Eve Appeal and JPA Health

Bringing the Outside In to Empower Change Makers Across Johnson & Johnson
by Johnson & Johnson Innovative Medicine

Bloody Amazing Kidneys
by Kidney Care UK

Anoro COPD – When You Know the Full Story
by Langland
for GSK

InnOVation Forum – Turning Site Engagement from an Obligation to an Opportunity
By Boehringer Ingelheim and Langland

Wander Wise
by Langland

Cardiopulmonary Risk: Uniting Cardiology and Respiratory Care
by Lucid Group
for AstraZeneca

Uniting a Disparate HCM Community: Transforming Knowledge into Patient Impact
by Lucid Group
for Bristol Myers Squibb

Every Moment Matters – Accelerating Newborn Screening for SMA
by M+F Health
for Novartis UK

IEEPO’s Bold New Regional Approach: Empowering Patient Organisations Locally to Make a Difference Globally
by M+F Health
for Ascendis Pharma UK

Think PAH: A Digital Test‑and‑Learn Approach to Rare Disease Awareness
by M+F Health
for Johnson & Johnson (J&J)

When Collaboration Becomes Impact: The Seeds of Change Story
by M+F Health
for Ascendis Pharma

HPV, Proof of Love!
by MedicOne Communication
for Merck Sharp & Dohme Romania

Unlocking the Potential of Personalised Care for Patients with CKD
by Nexus Healthcare Education
This activity is supported by an independent educational grant from AstraZeneca.

Faster, fairer, better: Championing early detection and access to treatment for men with prostate cancer
by MHP Group
for Prostate Cancer UK

Voices, Vision, Change: Redefining Sickle Cell Care Transitions Across Europe
by MHP Group
for Novo Nordisk x Pfizer

Medicines Access or Markets: How Novartis Led the UK Industry’s Most Consequential Policy Debate in a Generation
by Novartis UK

VPAG: Making the Case for a Competitive UK Medicines Environment
by Novartis UK

Beneath the Surface – A Hologram Body Composition Experience
by Nucleus Global iNIZIO
for Regeneron

Game On for Nutrition: Re-thinking the Pharmacist Learning Experience
by Nucleus Global
for Haleon

Merck Medical Grand Rounds
by Nucleus Global
for Merck

Finding Clarity Amid Complexity: Simplifying Decision-making in uGI Adenocarcinoma
by Only The Brave
for Bristol Myers Squibb

Novo Nordisk: “The Knowledge”
by Poke Marketing
for Novo Nordisk

BeOne Against Cancer
by POP Health Communications
for BeOne Medicines

Encephalitis International: Small Team, Global Impact
by POP Health Communications and Camino Communications
for Encephalitis International

Defining a New Approach to Disease Awareness for Merck KGaA Healthcare
by Porter Novelli, a FleishmanHillard Company
for Merck KGaA

Launching an HIV Breakthrough
by Porter Novelli, a FleishmanHillard Company
for Gilead

A Hero’s Journey that Inspired a Community
by Porter Novelli, a Fleishman Hillard Company
for Insulet (Omnipod)

Behind the Numbers: Closing the BRCA testing Gap in Breast Cancer
by Real Chemistry
for AstraZeneca

Evidence for Every Body: Advancing Equity Through Inclusive Medicine
by The Salve Health Ltd

XLH Matters 2025
by Sciterion
for Kyowa Kirin

The Unmentionables: Unfiltered Conversations on Prostate Cancer
by Spectrum Science
for Accord Healthcare

Calling Time on Heavy and Painful Periods
by Stirred
for Wellbeing of Women

Flu and You
by Stirred
for CSL Seqirus

Calling Time on Heavy and Painful Periods
by Stirred
for Wellbeing of Women

Share Good Times Not Flu
by Stirred with Curious Health
for AstraZeneca

Tackling the Broken Market for Antimicrobials
by Stirred & Weber Shandwick
for Shionogi Europe

#Take5 to Change Lives
by Syneos Health Communications
for Acrodysostosis Support and Research

Engineering Trust: A Compliance First AI Engine for Medical Legal Review
by Syneos Health Communications
for Ipsen

A Decade of Nurse Education – Celebrating the Ipsen Educational Exchange
by Virgo Health
for Ipsen UK

Auntie’s Army
by Virgo Health
for Specsavers

Breathe Equal: A Campaign to Highlight COPD’s Impact on Health Inequalities
by WA Communications
for Sanofi

Beyond the Bell: Finding a new rhythm after breast cancer treatment
by Weber Shandwick
for Novartis UK

Her Final Search
by Weber Shandwick
for Global Heart Hub (GHH) and Croí Heart & Stroke Charity (Croí)