Winner
James Harper
twentyeightb
Summary of work
James is the founder and managing director of twentyeightb. Over the last three decades, he has carved a unique path in the healthcare industry. Award-winning in his diverse roles within the pharmaceutical industry and health communications arena, James now uses his experience and insight to develop cutting-edge digital engagement tools. He also serves as the Digital Interest Group Lead and Committee Member for the PM Society. In 2022, James launched Digital Pharma: Unlocked. This network, described as “deliberately honest, deliberately daring, and deliberately free,” has rapidly grown to almost 1,400 members.
Judges’ comments
“When I think about this Award, the word “unique” nestled within the title epitomises him. He has blended his expertise to help increase the impact of a critical area within the industry and one he has a huge passion for. Few ventured into this space so early, with such commitment and confidence. Beyond his ability to lead and grow his business, one of James’s greatest attributes is his passion for championing entrepreneurship. He strongly believes in the power of collaboration, shared learning, and the constant connection of like-minded individuals and organisations. Through Digital Pharma: Unlocked James has done just that, building a platform driven by his belief that we can raise the bar quicker if we do it better and do it together.”

