The 90TEN Award for Communications Consultancy of the Year

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Highly Commended

Virgo Health

Summary of work

At a time when the world felt at a standstill, we knew we needed to maintain our momentum and forge an agency built to last in a new work world, while meeting the immediate needs of our people as we navigated lockdowns and uncertainty. The core of getting this right was to be led by our Being Human culture – listening intently to our people and putting them first, understanding our clients and their changing needs and evolving our organisation and offer to deliver for both with a continued commitment to the healthcare industry.

What this looked like in practice was a new agency organisational structure, a new focus on ways to attract and retain a more diverse workforce, an innovative future of work model, called Smart Hybrid, an evolved client growth and new business strategy and transformed offerings and propositions.

It worked. From Go All Outside and well-being initiatives to bespoke L&D, organic growth to phenomenal new business, we saw our highest staff retention rate for the past five years (72%) with a record 34% of our team promoted and a 33% increase in staff happiness and delivered a record-breaking year of growth with 35% increase on revenue compared to 2020 .

Judges’ comments

Virgo came across as a self-assured team and the judges were impressed that they were the only consultancy with a dedicated recruiter in the team. They were passionate with a great story around their people. The judges loved the idea of the senior secondment team, which they felt was a great way to respond to client needs. Overall a really convincing team, with a strong MD.

Highly commended

Virgo Health

Finalist

BCW

Finalist

GCI Health