Winner
Real Chemistry
Summary of work
In 2025, Real Chemistry Medical Communications operated at a pivotal moment for Medical Affairs. Scientific innovation was accelerating at unprecedented speed, driven by AI, biotech‑led pipelines, precision diagnostics, and increasingly global launch expectations. In this environment, success depended not only on moving faster, but on doing so with uncompromising scientific rigour, compliance, and credibility.
We responded by deliberately designing for precision at pace. We unified medical capabilities to remove fragmentation, embedded intelligence directly into Medical Affairs workflows, and invested in specialist Centres of Excellence across biotech, diagnostics, publications, and more. This enabled us to support clients navigating high‑stakes decisions, while maintaining the highest scientific standards.
In 2025, this strategy translated into measurable impact. We delivered 19% growth across Medical, won 67 client accounts, and expanded our specialist teams by 31%, while maintaining strong retention and client satisfaction (NPS 68, 15% above agency benchmarks).
Crucially, we paired innovation with responsibility - deploying AI to enhance insight generation, evidence appraisal, and efficiency, while keeping expert judgement and compliance at the core.
Together, our performance in 2025 demonstrates a team built not just to keep up with the speed of modern science - but to lead Medical Affairs with clarity, confidence, and impact.
Judges’ comments
The Real Chemistry team brought good energy to the room. They presented well and had excellent client feedback, with strong growth. Their culture is excellent and the judges liked that they were contributing to the industry. The team represented themselves very strongly, showing intention about their growth and strong work with clients. The judges thought that this would be a cool agency to work with!
